InsFire

I’ve been choosing a damn name for a company I’m trying to roll out and I’m completely stumped. There’re a few names out there that are REALLY striking, but I’ve somehow attached myself to InsFire (Thanks in part to www.insfire.com, a Korean company that’s already doing the same exact business I’m planning on entering).

Now that I’m being sucked deeper into my lofty dream, there comes a point wherein you suddenly realize that this is only the start. I’d admit that there are times when I’ve slacked on things and all, and somehow lost hope, but I AM doing what I can to build an awesome team so we can assits Filipino companies in differntiating (A.K.A. BRANDING) themselves in the marketplace. Its a cut-throat world out there, and even the slightest hold on the market can slip in a second. Competitors can either get ahead of you through cost or technology, we must always be prepared for the worst.

Dreaming is easy. Really. Its when the stern hand of reality slaps you wide awake that you realize even strategies are never etched in stone. Its all fun.

And I need a bottle of Sauvignon for the night. Yup, that’ll make the night.

Leave a Reply